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Web 3.0: The Evolution from Passive Consumption to Active Execution

Having joined the tech scene around 2007, I unfortunately missed the shift from Web 1.0 to Web 2.0. Nevertheless, my immersion in technology since then has ensured that I’m now an early adopter of Web 3.0. I’ve taken the time to research and form my own views around the meaning of Web 3.0. The internet,…

Having joined the tech scene around 2007, I unfortunately missed the shift from Web 1.0 to Web 2.0. Nevertheless, my immersion in technology since then has ensured that I’m now an early adopter of Web 3.0. I’ve taken the time to research and form my own views around the meaning of Web 3.0.

The internet, a vast expanse of interconnected networks, has evolved significantly since its inception. From its humble beginnings as a static repository of information in Web 1.0 to the interactive and dynamic platforms of Web 2.0, and now, the promising frontier of Web 3.0 where data not only gets read and written but also executes actions autonomously. This evolutionary journey marks not just technological advancements but also a paradigm shift in how we interact with the digital realm.

Web 1.0: The Age of Information Consumption (circa 1990s)

In the early days of the World Wide Web, browsing meant accessing static web pages where information was presented in a one-way flow from the content creator to the consumer. This era, often referred to as Web 1.0, was characterised by websites that were essentially digital brochures. Users could read content but had limited or no ability to interact with it. The focus was on providing information rather than facilitating user engagement.

During this time, websites were predominantly built using HTML, and multimedia elements were sparse. The primary purpose of the web was to disseminate information efficiently, serving as a digital library of sorts. However, the lack of interactivity and user-generated content meant that the web was largely passive, with users acting as mere spectators.

Web 2.0: The Rise of User Participation (mid 2000s)

The advent of Web 2.0 marked a significant shift in the landscape of the internet. Unlike its predecessor, Web 2.0 was characterised by dynamic, user-centric platforms that fostered collaboration, interaction, and community building. Websites became more than just repositories of information; they evolved into platforms for social networking, content sharing, and user-generated content creation.

With the emergence of technologies such as AJAX (Asynchronous JavaScript and XML), web pages became more responsive and interactive, allowing for real-time updates without the need for page reloads. This facilitated the rise of social media platforms, blogging sites, wikis, two sided marketplaces and other collaborative tools where users could not only consume content but also contribute to it.

Web 2.0 ushered in the era of user-generated content, empowering individuals to publish their thoughts, opinions, and creative works online. Social networking sites like Facebook, microblogging platforms like Twitter, and video-sharing platforms like YouTube became integral parts of people’s daily lives, reshaping how information was created, consumed, and shared. It also saw the launch of two sided classifieds marketplaces (Amazon, Realestate.com.au, Carsales.com.au) along with the gig economy (Upwork, Uber, Airbnb).

Web 3.0: Towards a Decentralised and Autonomous Web (Around 2020)

As we stand on the cusp of the next phase of the internet’s evolution, the concept of Web 3.0 holds immense promise. Often dubbed the “Semantic Web” or the “Decentralised Web,” Web 3.0 is poised to revolutionise the way we interact with digital content by enabling not just reading (Web 1.0) and writing (Web 2.0) but also autonomous execution of tasks.

At the heart of Web 3.0 lies the convergence of various cutting-edge technologies, including artificial intelligence, machine learning, augmented reality, blockchain, and decentralised systems. These technologies work in tandem to create a more intelligent, immersive, and secure web experience.

In Web 3.0, data becomes more than just static information; it becomes actionable intelligence. With the help of AI and machine learning algorithms, the web can anticipate user needs, personalise content, and automate mundane tasks. This enables a more seamless and efficient user experience, where interactions with digital systems feel natural and intuitive.

Moreover, blockchain technology plays a pivotal role in Web 3.0 by enabling decentralised and trustless transactions, ensuring data integrity, and empowering users with greater control over their digital assets and identities. Decentralised applications (DApps) built on blockchain networks promise to disrupt traditional centralised services across various sectors, including finance, healthcare, and governance.

In addition to AI and blockchain, augmented reality (AR) adds another layer of immersion to the web experience, blurring the lines between the physical and digital worlds. AR technologies enable users to interact with digital content in real-time, overlaying virtual elements onto the physical environment and creating immersive and interactive experiences.

Conclusion

In conclusion, the evolution of the web from reading to executing reflects not just technological advancements but also a fundamental shift in how we perceive and interact with digital content. Web 3.0 holds the promise of a more intelligent, decentralised, and immersive web experience, where data not only informs but also empowers and acts autonomously, shaping the future of the digital landscape.

Our investment thesis for the next 5 years takes into consideration the technological trends that have and will continue to emerge within Web 3.0.


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